agar is

We leverage human experiences, event production, digital technology, music, art and content to inspire and jolt audiences, build memories and get results for brands and communities.

AGAR is also the red substance in a petri dish that’s used to grow culture. Founded on the premise that as the world grows more and more digital the value of a human experience inherently increases, AGAR has been growing culture through immersive, sensory platforms since 2008.


experience makers.
memory builders.
growth drivers.